SA360 DTS Migration

[Dean_Ketterer]

With the old version of the SA360 API being sunset in 2024, the original SA360 DTS connections that were set up in Bigquery will begin to fail. My question is will the Bigquery team be auto deploying the new SA360 DTS configurations? Similar to what was done summer 2023 for Google Adwords to Google Ads DTS. We're trying to be mindful if new connections will need to be created by our analytics teams or will the new connections be automatically created for us.

[lsolatorio]

Hi @Dean_Ketterer,

Welcome and thank you for reaching out to our community.

I understand your concern regarding SA360 migration and as you mentioned things would be easier if an automatic deployment will be made, unfortunately there is no official announcement yet regarding this and I believe it would be best for your team to prepare for both scenarios and have your analytics team explore creating new connections.

Based from BigQuery release notes last September, there are options that you can look into to help you with the migration.

The BigQuery Data Transfer Service now supports transfers from Search Ads 360 using the new Search Ads 360 reporting API. This feature is in preview. Customers with existing Search Ads 360 transfers should migrate their workflows to be compatible with the new Search Ads 360. The BigQuery Data Transfer Service will stop its support for the old Search Ads 360 reporting API on May 31st, 2024.

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• Search Ads 360 migration guide
• New Search Ads 360
• Migrate to the new Search Ads 360 Reporting API

Hope this helps.