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GA4 Annotations

Posted on 03-24-2025 08:20 AM
sarahmareck
Bronze 2
Bronze 2
Reply posted on --/--/---- --:-- AM

Has anybody shown annotations from GA4 in Looker Studio? 

It's a new update so I'm trying to see if the capability is already there or if there's a workaround to get the same data into a dashboard.

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Posted on --/--/---- --:-- AM
Mehdi_Oudjida
Silver 2
Silver 2
Reply posted on --/--/---- --:-- AM

@sarahmareck 

The new annotations are available only in the User Interface of GA4. It is not part of the Data API used by Looker Studio for the implementation of the GA4 connector.

So to get these annotations data, GA team would have to create an API dedicated to expose the annotations outside of GA UI, then a connector would need to be developed to implement the API as a connector for Looker Studio. 

Meanwhile, you can store your annotations in a Google Sheets and follow this tutorial.

https://www.withlookerstudio.com/blog/custom-reports/20200401-google-data-studio-annotations-as-in-g...

I hope it helps.

Mehdi