Struggling with Creating Funnels

[brookinmt]

I'd like to create a funnel with conversion rates for each successive event triggered by a user. 

Tried A LOT different things and just can't get it done. I'm using events (vs pages) because some of the sites I'm working with are single page apps so don't load actual pages.

Here is an example of events I want to create a funnel from

• user_engagement
• call_to_action
• email_collected
• phone_number_collected

Here is what I've tried

• Scorecards + Blended Data for Conversion Rates: data is inconsistent and the blended data seems to continually break
• Metric Funnel by PowerAnalytics: can't get event counts to show up accurately.
• Column Chart w Event name + Event filter: this kind of works. The event counts look great, BUT I can't figure out a way to show conversion rates between each subsequent event.

Any ideas on the best way to troubleshoot this?

[sam8]

I like the idea of using the Column chart, that should be simple and reliable.

Can you create calculated fields that compute the arithmetic needed for conversion rates?

[Mehdi_Oudjida]

Hi @brookinmt ,

Here some inspirations. My recipes are based on events or any dimension that can identify each sorted step.

Interactive funnel:
https://how.withlookerstudio.com/custom-reports/20230720-interactive-funnel-report-with-looker-studi...

Funnel build with one table chart:
https://how.withlookerstudio.com/custom-reports/20220623-google-data-studio-funnel-report-with-a-sin...

I hope it helps.