BQ data transfer tool evaluation for SaaS data sources- 3rd party low code ETL vs BQ native transfer

[dheerajpanyam]

We have a use case for data transfer from Google Analytics into BQ. I am evaluating a few low code data stream ETL solutions and also keeping native BQ data transfer in mind. Any suggestions on the pros and cons of each from a cost , operational setup etc?

[alisha47 · Accepted solution]

Oh yeah, I’ve been in this exact spot before! Moving GA4 data into BigQuery sounds simple, but it gets messy fast. Native BQ transfers are ideal if you just need basic functionality, are pretty quick to set up if you’re a tech-savvy user, have low costs, but are not very flexible. 

Once you need filters, custom fields, or anything fancy, the native integration approach gets limiting. Low-code ETL tools are great for that, but they can also be more expensive and sometimes feel too complex for simple jobs. 

One tool I found super useful is Windor.ai. It’s an absolutely no-code ELT/ETL tool, really easy to use, and pulls data from 325+ sources into BQ in less than 5 minutes. No manual work and tech headaches. Just clean data and fast insights. 

Worth checking out if you’re short on time or lack technical expertise.

[dheerajpanyam]

@alisha47  There seems to be a typo it is windsor.ai, no worries thank you so much