Hello Everyone
I am working as a Fractional Head of Growth at a FinTech. I want to understand how I can analyze customer data. Currently, we use Zendesk for ticketing. This flows to Snowflake + Looker for insights.I need a better way to link feedback to impact metrics like CSAT, churn, expansion, referrals, etc. aka how important is this piece of feedback.
Can I do this with BigQuery? We can't shift from Snowflake. If not BigQuery, how else can I do this? Also happy to build something custom in-house if needed.
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