"Search and Assistant" is not available in my google "Business Starter" workspace admin settings

[Murf]

Hi all, I am trying to enable "Search and Assistant" services so I can use Voice Matching, by following these instructions:

https://support.google.com/a/answer/9089027?product_name=UnuFlow&visit_id=638093622903013396-2194818...

"Search and Assistant" is not in the list of my available "Additional Google Services"

According to the Google announcement for this service it should be available for my accounts.

Availability

• Available to Google Workspace Essentials, Business Starter, Business Standard, Business Plus, Enterprise Essentials, Enterprise Standard, Enterprise Plus, Education Fundamentals, and Education Plus, as well as G Suite Basic, Business, and Nonprofits

(https://workspaceupdates.googleblog.com/2021/02/google-workspace-and-google-assistant.html)

Any suggestions welcome.